The University of Warwick’s Starting a Business module examines how businesses are established. The module gives second-year Engineering Undergraduates the opportunity to understand and appreciate the challenges involved in setting up their own business. The module takes a hands-on approach in teaching students how to think and act like an entrepreneur, covering areas such as developing and testing a business idea, pitching the concept to industry experts and writing a business report based on feedback and insights.
While EIBC prize money is a welcome/encouraging financial incentive, the value of the competition is much more in terms of an opportunity for our students to learn how to pitch to a panel of seasoned potential investors (including Sainsbury Management Fellows) and at the same time get detailed feedback on the potential of their business ideas. This ‘mentoring’ is much more valuable than the actual prize money! Many thanks to Sainsbury Foundation for its continued focus on encouraging entrepreneurship amongst engineers!
Ketan Goswami
Assistant Professor, Entrepreneurship & Innovation Group
University of Warwick